Until January 1st, 2001, Tabco-Campofrio S.A was distributing its own products directly in 7 counties next to Tulcea (the so-called Blue Area). In the rest of the country, a national distributor was selling the products.
Starting with January 1st, 2001 we began implementing our own national distribution network, and presently have our own sales force in each and every county of the country.
Performance indicators:
At present, we have:
- The largest and best equipped sales force in the field (83 people):
- Sales Representatives;
- Merchandisers;
- Supervisors;
- Regional Managers.
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- The best developed logistics network in the field:
- 7 regional warehouses + 1 central warehouse (in Tulcea);
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Objectives
Mentaining leadership of the Romanian meat by-products market;
Developing new products to meet more and more consumers' requirements.
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